E-Newsletter 8/23/18
- August 23, 2018
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EXCEPTIONAL TOP FLIGHT!
Before we get to our WOW, we must clue you in to the amazing Top Flight we’re
offering this weekend! This Friday and Saturday, the 24th and 25th, we are
absolutely going to rock your world. Availability is any time from 4-9:30 both days,
and cost is $20. You get a half glass each of these rock stars:
Rombauer Chardonnay 2017, 33.97. 91 points Wilfred Wong; new vintage of an
all-time classic.
J. Bookwalter “Protagonist” Cabernet 2014, 29.97 on sale! 93 points James Suckling,
92 points Wine Spectator; “rich and polished.”
Silver Oak Cabernet Alexander Valley 2014, 71.97. Another new vintage of an
absolute classic!
Incredible wines and incredible good times. Join us this weekend!
WINE OF THE WEEK!
At a wine shop, what do you do when you’re told one of your favorite wines is
being withdrawn from distribution in your state? That it will likely never be
available again? How do you pass this news on to customers who have grown
to love this wine, and who want more of it?
Here’s what you do. You buy as much of it as you can while there’s still a few
cases left at the distributor. Then you send it off in a blaze of glory at the very
best price you or anyone else could possibly think of.
The wine is the 2014 J. Bookwalter “Protagonist” Cabernet. 90% Cabernet
with the remainder Syrah, Malbec, and Cab Franc. We used to have it at
$40/bottle, and people loved it. It was even a Wine Club wine at one point.
Online we see it from 40 to 60 bucks.
But remember that “blaze of glory” line just above? We are now offering this amazing wine at just 29.97 until it’s gone. Maximum 6 bottles per customer.
It received a number of 90+ point scores from critics, including 93 from
James Suckling and 92 from Wine Spectator. Here is the Spectator note:
“Rich and polished, defined by a core of refined tannins, wrapped in textured flavors
of black cherry, espresso and toasty spice that glide through the long finish.”
We’ve tasted it, and we concur. A delicious wine at a terrific price. We don’t
expect it to last long.